Hi, I’m Shannon.

I’m a 10+ year marketer, writer, and lifelong storyteller. Work with me to bring your brand to life.

Get the Low-Down
Services

You Need Content That Actually Delivers.

Here’s what I’ve helped other businesses achieve:

‣ 231% YoY traffic growth
‣ 238% more form submissions
‣ 4x more traffic to target pages

‣ 200% more top 3 positions YoY
‣ 825% more SERP features YoY
‣ 35% increase in new users

‣ $1m revenue brand campaign
‣ 6-figure client conversions
‣ Lead-generating content

Services

Tell your story better.

Everyone’s got a story, whether you’re a fledgling brand, an industry powerhouse or an up-and-coming change-maker. Great writing shines a light on the details that matter most.

Brand Marketing

Whether you’re starting fresh or scaling up, brand matters.

I’ve worked on rebrands and campaigns for amazing companies like Semrush, BPM and Impact Analytics, with steller results – including a seven-figure revenue win.

Content Strategy

A solid content strategy keeps you at top-of-mind (not to mention top-of-SERPs).

I’ve helped brands across many industries use content to make an impact – think 200%+ traffic and visibility improvements, and you’ve got the right idea.

Writing & Editorial

It’s one thing to rank in search results. It’s another challenge entirely to keep customers on the page.

With expertise in education, SEO and storytelling fundamentals, I can help your message stick.

About Shannon

The Low-Down

Let’s get the essentials out of the way first: I’m a writer, editor, content strategist and all-around marketing whiz from the Greater Philadelphia area. And I’ve been at it for a decade and counting.

I’ve written pretty much everything you can think of: content clusters, lead magnets, video scripts, landing pages, on-demand courses. You name it, I’ve done it.

As for industries, I cast a wide net: I’ve written for broadcast/e-commerce (hello, QVC!), SaaS, accounting and finance, professional services, healthcare, manufacturing, sales and more.

In other words, I’m what you might call a specialist-generalist. No matter what the subject is, I can pick it up quickly, ask the right questions, and tell powerful stories.

But writing is more than just an end-product. It’s also a collaboration. So here’s a little about the person you’ll be working with:

I love writing. Like, a lot. When I’m not here, I’m writing speculative fiction. I also practice martial arts, bake sourdough, sing with a 90’s cover band, and go on day hikes with my adorable dog, Seamus. I guess you could say I’m well-rounded.

Wanna know more? Just ask.

Let’s Chat!